Berry-bright woods with citrus snap
- Type
- Eau de Cologne
- Fragrance family
- Woody Aromatic
- Launched
- 2004
Experience it
273 Red for him opens with crisp lemon, moves into juicy red and wild berries, then settles into amber, oak, and vetiver. Energetic, fruity-woody daytime cologne energy.
Perfect for
- Occasions
- Daytime, Casual, Weekend
- Season
- Spring, Summer, Fall
- Gender
- Men
Performance
- Longevity
- 4–6 hours
- Projection
- Moderate
Why you'll love it
A lively berry twist on classic 273 masculinity—fresh, approachable, and easy to wear.
Make it yours
Great with casual tees, denim, and warm-weather days.